BIN-routing as a functionality of white label payment gateway

In this case, WL solution works great, with a few customizations you get a working product that can serve as a good starting point. Private labeling seems pretty similar to white labeling but there is a minor difference. Private labeling is all about unique products modified specifically for one’s brand. Outsourcing means hiring another company-provider or independent specialist to work on specific projects, custom building the needed solution.

definition of a White-label payment platform

The rising need for increasing brand value under one roof is driven by consumers’ desire for a one-stop payment solution for a wide variety of goods and services. An active digital marketer specializes in search engine marketing and social media networks. With more than 10 years of practical experience in managing small to large organizations, he provides consultancy on managing both sales and marketing departments. How to Boost your PSP by Using White-Label Software One of the most common problems with PSP businesses is that despite all the efforts and financial expenditure, they cannot achieve the desired conversion. Most of the time, small business owners lack the technology that the payment giants possess. Cascading, at its core, is a distribution of declined transactions between multiple payment channels.

What is white label, and how it works

A white label solution will always be a compromise between getting a functioning brand up quickly with limited risk against producing the exact site and service wanted. Turnkey – Packaged product that can be sold to licensed operators. This can allow many aspects of a full white label; games, payment provision, design and support, etc. Has more flexibility but requires more operator infrastructure, risk and management. When you have a prospect interested in the various digital marketing services that we’re providing on your behalf, you’ll reach out to your dedicated Digital Marketing Strategist. In choosing a white label mobile app platform, you’ll want to be very clear on your goals and the type of app functionality you want to offer.

API solution is designed for existing operations and enables customers to integrate BetConstruct platform as an add-on to their existing businesses. Casino Suite is one of the company’s gaming products with 5,000+ games developed by BetConstruct and suppliers such as Microgaming, NetEnt, iSoftBet, Evolution Gaming and Ezugi. The number of white label providers seems to be growing almost as fast as the number of new online casinos.

  • You can see the obvious time benefit to new providers of using a managed platform, at least initially until they have time to develop their own.
  • Usually, the provider will mention all the needed info on the website.
  • In this case, the customizable transaction BIN-routing, offered by the SaaS white label payment gateway platform beGateway, allows the tenant to reduce the cost of card payment processing significantly.
  • Given the frequent changes in regulations occurring more often than one would hope, constant interruptions in payment acceptance are inevitable.
  • L&L Europe solution features RNG and live games provided by NetEnt, Microgaming, Amatic and Evolution Gaming.
  • The best way to ensure the foundation of your financial operations is to maintain proper financial records by tracking every payment.
  • The casino owner’s site, located on the selected domain, will use the pre-determined brand name and logo, which must be in line with the existing design, layout adjustments and white label templates.

SkillOnNet’s White Label solution incorporates a powerful platform and back end, with multiple reporting tools to help the operator manage player information. Clients immediately get a .com, .dk and domain and gain access to all white label licenses – Malta, Denmark, UK, and German region of Schleswig-Holstein. Founded in 2008, EveryMatrix has managed to win multiple industry awards for its software solutions designed for the iGaming industry.

The challenge of interfacing disparate platforms and games is managed by building various API’s which allow multiple platforms to function harmoniously. Game developers that supply platforms create plug-and-play packages, which operators can use independently or with their existing systems. To go from concept to set-up with a while label can take a matter of weeks to a couple of months whereas to set this all up from scratch could take years. You can see the obvious time benefit to new providers of using a managed platform, at least initially until they have time to develop their own. Not so long ago if you were not a massive corporation then the dream of launching an online casino would have probably remained a fantasy.

Software Providers With Platforms

Ensure that the provider allows you to market their services under your own name. If they extend their services to your customers but they require you to retain their name and branding, they’re not a true white label gateway. You establish added credibility by using your own name and logo for payment processing services—as opposed to pointing customers to a third-party provider.

definition of a White-label payment platform

Just ask yourself, when you want to purchase from an eCommerce shop, however you discover that their payment process is not a well-known brand, will you proceed? Of course not, and this is exactly what is going to happen to your client as well if you do not have a branded payment processing system. Customers must be routed to a gateway-provided secure payment page to make a payment. Customers must now choose a payment method such as a credit or debit card, online payment, etc., before continuing with the purchase or service. An eCommerce online shop is a gift from digital technology to brick and mortar store shopkeepers.

Protect Your Client Base by Adding White Label Software to Your Agency

An online payment service provider is an intermediary between customers, businesses, e-payment gateways, acquiring banks, and issuing banks. PSPs offer online payment processing services and technological solutions to handle payment transactions for businesses. Russia, a payment service provider can set up transaction routing so that most of transactions are On-us for the respective Russian acquirers, which simultaneously are the largest Russian issuers. Of course, if cooperation agreements are signed between the payment service provider and the acquiring banks. You’re free to choose any payment partner whose international online payment solution matches your needs.

definition of a White-label payment platform

The software can be branded and offered as a product by a white label software company or an in-house software department. The software can be a web-based application or a desktop application. White label app platforms are distinct in offering an established platform on which to build. They are not the thousands of custom software development firms that will create a native mobile app for you to your exact specifications. Your clients will have a better opinion of you if you utilize the White Label solution.

Jumpman Gaming

Thus, Akurateco utilizes three anti-fraud modules to achieve that goal. Market access, brokers can also access and offer banking solutions, custodial services, high-security wallets, and more to their customers. Participants willing to check out the platform can avail of a free one-month trial before fully moving in. The IXOPAY payment platform is the perfect white label solution for acquirers. By providing the PCI DSS Level 1 compliant payment platform under your own brand, you will have scalable best of breed technology at your fingertips. People’s honest reviews are the most reliable source of information.

definition of a White-label payment platform

The solution can be customised and scaled to meet clients’ requirements, giving them complete control over the website appearance and enabling them to stand out from the competitors. Rather than going for a turnkey solution, online casino entrepreneurs can use an existing platform and do the rest by themselves. There are numerous options to choose from, allowing the package to be integrated as a standalone solution inside a proprietary platform or have it fully serviced from inside the partner’s platform.

On one hand with a white label you know what you are getting. You know that when using a new site with a fully managed solution that behind the scenes there is a tried and tested platform, payment provision, customer service, licensing arrangement, etc. This is not always the case with new independent sites who will ultimately face more bugs and problems initially, and may not be able to provide the depth of service straight away. Alternatively, the games can also be integrated into platforms owned and distributed by the fellow developers. Putting it plainly, the lines between software/platform providers are getting blurred, and, in the end, everybody benefits.

What is a White Label Payment Gateway, and How does it Work?

Once their job is done, the product has to be made available to end users. In the physical world, the producer will load the gaming cabinets and tables onto a truck and have them delivered to a land-based casino. In the virtual world, the final destination is a gaming website which hosts the operator’s in-house developed software, re-branded content, or patented games supplied by outside developers. The terms white label and private label are often used interchangeably . White labeling is when a product or service removes their brand and logo from the end product and instead uses the branding requested by the purchaser. However, a white-label payment gateway might be handy when a company does not want to create its payment methods from the ground up.

The white label provider is responsible for set-up and operations at the technical level, while the client takes care of branding and marketing. The service providers can focus on producing the best possible solution for their clients, while the marketers are free to invest extra time in promoting and marketing the product. This functionality is most useful to high-risk payment service providers as well as those willing to improve their credit reputation. Corefy is a universal feature-rich payment orchestration platform for online businesses and payment institutions.

payments platform

It swiftly brings you online with all the necessary payment methods, currencies, and features, making your business highly scalable and appealing to customers with no development efforts on your side. Without a white label, you’d have to spend money, effort, and time establishing connections with APIs of payment service providers and banks. Payment service providers can use the IXOPAY white label solution to create their own merchant and user accounts and set up individual payment methods for each merchant. With your company branding taking center stage, you can provide an exceptional service that will strengthen your industry standing.

White-Label Payments: How Do They Work?

Ikajo is processing main card payment types as well as various alternative options and supports over 100 payment methods and more than 150 currencies. Cashier is a SaaS payment platform that serves as a buffer between a merchant and a payment processor. Merchants get to connect multiple payment providers all in one place via this system. AspireGlobal was founded in 2005 with the goal to provide a comprehensive solution which will enable companies to become successful iGaming operators. The users will have access to a scalable platform certified under 6 jurisdictions and with games by Microgaming, NetEnt, NYX, Play’n GO, Evolution Gaming and Ezugi. White Hat Gaming aggregates third-party providers and offers more than 1,000 casino games from NetEnt, Microgaming, NYX, Play’n GO, Evolution Gaming, and numerous other top suppliers.

Pros and Cons of White Labeling

In addition, a payment gateway does not have to be set up from the beginning of a company’s expansion to save money. Payments, compliance with global regulatory frameworks, around-the-clock customer service, an easy-to-use user interface, a simple admin console, and more. PayBito also offers several reporting and analysis formats for What is White Label Payment Gateway better crafting better trading strategies. This approach is advantageous for both the payment service provider and the online shop. This point is slightly related to the 1 point, the more services you provide the more you create a system. Usually, bigger customers value a ‘one-stop’ solutions that can fulfill all company needs.

Its CasinoEngine hosts games by the top-notch developers (NetEnt, Microgaming, SG and Play‘n Go) and includes the incentive-system used for bonuses and comp points distribution. With 8,000 games from 80+ suppliers in a single platform, CasinoEngine is considered to be “the largest casino content aggregator in the world” and is used by brands like Wunderino, Genesis and Norsk Tipping. Once a company has been chosen and an agreement reached the white label provider will set up the software platform and games, and they’ll develop a website design adjusted to the specific requirements. The casino owner’s site, located on the selected domain, will use the pre-determined brand name and logo, which must be in line with the existing design, layout adjustments and white label templates. To launch a full white label casino, the new operator will first need to explore the market and make inquiries with providers.

It incorporates a myriad of the latest technologies and translates them into a versatile intelligent solution. That’s why a consumer has no idea that once upon a time, the software was white-labelled. Catering services to a global audience means having to adjust and meet their payment needs. Thanks to a wide range of connectors, Cashier can be a great solution. You still have access to all of the gateway’s merchant features, such as payment processing, encryption, and fraud detection. The Apollo white-label payment system allows any bank or commercial entity to take advantage of Apollo’s blockchain peer to peer payment system.